商务英语信函国内外研究趋势,商务英语信函的语言特点研究

研究能力 2024-09-12 07:59:16 446

商务英语信函国内外研究趋势?研究现状:随着全球经济一体化进程的加速,商务英语信函在国际贸易发展中发挥着日益重要的作用。商务英语信函引起了越来越多的国内外学者关注和研究,其领域涉及翻译、词汇学、语义学及语用学。那么,商务英语信函国内外研究趋势?一起来了解一下吧。

商务英语信函中模糊语言的语用研究

1.E-SHOPPING

Have you ever shopped on the Internet? If you say no or seldom, you could have been left behind. E-shopping is striking the campuses and capturing more and more customers around you!

A research made by LONG Institute says over 10% of the students in Xianlin Campus have some experiences of e-shopping, including Long. Long says e-shopping is really a new page in his life. Why more people get involved in the Ebay or Taobao? The reasons come as followed: First and foremost, things are much cheaper there. You can get an earphone at 1 yuan. Bargains can bring buyers good sense of themselves. Secondly, e-shopping is very convenient. You needn’t go out, hanging about for some certain goods and bargaining fiercely with some stubborn retailers! What you need is right displayed on the home page of Ebay! Also you can pay on the net and just wait for the goods. Thirdly, a lot of girls can meet their desire of shopping in a quite easy and comforting way. You can browse the windows, no assistants persuading you to buy something that is completely nothing to you.

Meanwhile, every coin has two sides. You can be cheated by some dishonest retailers, so on and forth. Take care! The solution is that you should read the advice from the betters on the forums.

Just obey and trust the rules, conclusion and experiences made by those “experts”! And don’t overdo it! Remember we still live in a real world.

2.E-BIZ

E-business (electronic business), derived from such terms as "e-mail" and "e-commerce," is the conduct of business on the Internet, not only buying and selling but also servicing customers and collaborating with business partners. One of the first to use the term was IBM, when, in October, 1997, it launched a thematic campaign built around the term. Today, major corporations are rethinking their businesses in terms of the Internet and its new culture and capabilities. Companies are using the Web to buy parts and supplies from other companies, to collaborate on sales promotions, and to do joint research. Exploiting the convenience, availability, and world-wide reach of the Internet, many companies, such as Amazon.com, the book sellers, have already discovered how to use the Internet successfully.

Increasingly, much direct selling (or e-tailing) is taking place on the Internet of computer-related equipment and software. One of the first to report sales in the millions of dollars directly from the Web was Dell Computer. Travel bookings directly or indirectly as a result of Web research are becoming significant. Custom-orderable golf clubs and similar specialties are considered good prospects for the immediate future.

With the security built into today's browsers and with digital certificates now available for individuals and companies from Verisign, a certificate issuer, much of the early concern about the security of business transaction on the Web has abated and e-business by whatever name is accelerating.

IBM considers the development of intranets and extranets to be part of e-business. e-business can be said to include e-service, the provision of services and tasks over the Internet by application service providers

3.

Hello! Mr. Xie. My name is Zhang Min,a manager on duty here. Nice to meet you. I learn from you that you have a successful undertaking with a good income. So you are too busy to manage your assets. Based on that, I think our personal wealth management fits you very well, which provides you all-round , specially-tailored financial services for valued customers like you. We arrange and plan your money income to meet various needs in different periods.

谢先生,您好!我叫张敏,是这里的大堂经理,很高兴认识您,并希望有机会为您服务。

商务英语外贸函电写信格式

试论商务英语专业教材的选择

摘要:随着全球经济的发展,从20世纪80年代商务英语出现以来,国内外许多学者相继编写和出版了商务英语的相关教材。时至今日,商务英语的教材可谓汗牛充栋、琳琅满目。本文提出了在商务英语教材选择方面的定位标准,并对时下两种商务英语教材进行分析,旨在为商务英语教材的选择提供参考依据,并希望这些定位标准能为未来的商务英语教材的编写提供有价值的依据。

关键词:商务英语;商务英语;教材选择;定位标准

在全球经济一体化的今天,国际商务活动日益频繁,随着国内外高校中商务英语专业的开设,各种与商务英语相关的教材如雨后春笋般接踵而至。

国内外对商务英语教材的研究比比皆是,研究最多的是商务英语教材的编写和评价,但对具体的商务英语教材的选择标准还很缺乏。

一、商务英语教材选择的定位标准在众多的商务英语相关教材中选择合适的教材,对于任何一所学校,包括高职高专和各大高校,都是一件不易的事情,因为同质的教材在内容上有极高的相似度。在总体回顾了以往的研究后,笔者从总体层面和局部层面上分别提出了教材选择的定位标准。

1.在总体层面上,结合语言学相关理论,提出了三个方面的定位。

第一,学生水平的定位。作为三个定位标准中第一项,学生水平定位不仅是最基本的一项,也是最重要的一项。

跨文化背景下商务英语函电写作研究

这个意义么。。。我觉得一般是为了工作它的意义就在于体现公司,个人的专业性,可以看出公司是否入流!其实商务信函也是各公司,尤其是贸易类公司职员必备的能力。它体现的是双方交易的规范化!

就这么多,没仔细想过,可能是各行有各行的规矩,方式吧,就像英语的合同, 动词一般都要用两个同意的单词来共同修饰,以保证其准确性.体现专业的严谨性

中美商务英语信函的对比研究

随着全球经济贸易一体化进程的不断推进及我国对外商务活动的日益增多,商务英语信函作为一种重要的信息传递手段变得尤为重要。商务信函是国际商务往来经常使用的联系方式,因而其用词要准确、恰当,又要正式,在翻译过程中应准确表达原文的信息;贴切再现原文的语气从而使译文符合公函文体的风格。因此商务函电的翻译是否贴切、严谨、达意,对外贸工作人员来说是十分要的,稍有差错,往往导致贸易纠纷,造成经济损失。

国际贸易文献综述参考

达成商务上的某些目标。根据查询相关公开信息显示,由于商务英语信函的写作背景不同,商务往来中的物质世界,心理世界,社交世界达不到有效顺应,因此商务英语信函中应用模糊语言可以促进达成商务上的某些目标。通过具体实例验证了商务英语信函中的模糊语在违背合作原则以及礼貌原则的基础上才能达到目的,旨在使商务谈判者能够在合适的时间使用合适的模糊语创造一种融洽的氛围取得良好的交际效果。

以上就是商务英语信函国内外研究趋势的全部内容,商务信函是国际商务往来经常使用的联系方式,因而其用词要准确、恰当,又要正式,在翻译过程中应准确表达原文的信息;贴切再现原文的语气从而使译文符合公函文体的风格。因此商务函电的翻译是否贴切、严谨、达意,对外贸工作人员来说是十分要的,稍有差错,往往导致贸易纠纷,造成经济损失。内容来源于互联网,信息真伪需自行辨别。如有侵权请联系删除。

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